Tag Archives: ROI Social Media

Get the Inside Track on Social Recruiting

Photo:  Daryl Williams What’s a company like Zappos most known for? Hands-down the answer has to be customer service. They’ve built their reputation on easy, friendly, and downright enjoyable customer service. Want to buy something from Zappos? Not only is shipping free, but so is return shipping. Got a problem with your order? You’ll not [...]

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How to Become a Social Media Pro

Photo: Rebecca Bollwitt Most people fall into one of three groups when it comes to social media (roughly):  the virtually clueless, the aware/proficient, and the Pros. I’ll define and explain each below, but first I have a confession. I was not only a long-time hold out on social media, but a staunch and vociferous hater. [...]

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