3 More Steps to Resume Success

4555895229 880a76beb7 3 More Steps to Resume Success
Photo:  Arielle Fragassi
Thursday night I participated in a resume review session for Brazen Careerist. I’ve done many events with Brazen, and they are always beneficial. Plus it’s been fun to see the “Network Roulette” – which I wrote about when it was just getting started – really come into its own. Overall, the review session was really well done from my perspective, and I hope my input was helpful to whoever I spoke with during the event.

For those of you not familiar with the network roulette format, I was randomly paired with someone who wanted help with their resumes. I got eight minutes to view the person’s resume and give them whatever advice I could. I “met” some strong candidates, and others who needed a lot of work on their marketing material. I’ll mention a few themes I saw repeatedly throughout the night.

Numbers, Numbers, Numbers
You need to quantify anything and everything you can. Why? Because that’s the proof and it’s how to convey that what you did matters. Did you grow a community? Prove it! From what to what? From 100 to 500? Fantastic – THAT means something. That speaks. Saying you grew a community is just words – back it up with numbers. If you did something amazing and you expect that to speak for itself – it won’t. Numbers tell the story. They are the spice in your resume’s life.

To take things even further, don’t just leave it at numbers if you can. Convert it to dollars – that speaks even louder! Did you save your employer or client money? Say it! And tell me how much. You are literally selling yourself off the page when you start talking about saving money or growing revenue. Remember – you’re expensive as hell to hire, so everyone wants a money maker (saver, etc.).

Side note here: A lot of people don’t believe or just disregard this point. People think they don’t need to spell out numbers or money because it’s implied, or it’s unnecessary because you’re an expert or have an amazing degree. This is very, very wrong. Everyone cares about numbers. Everyone has to answer for how much money they spend or bring in.

Edit Ruthlessly
Mentally construct a robust, fine-set, almost impermeable filter for your resume. Every thought you have or every bullet point you consider adding must pass through this filter. It’s the “So what?” filter. The “So what?” filter has one objective – to make sure everything on your resume matters. It prevents any fluff or empty accolade. It prevents any vagueness or allusions. Basically, it prevents anything that the reader has to question from being on your resume. If you have a bullet point (you should have bullet points) on your resume and it is not abundantly clear, immediately, what it means and why that matters to a hiring manager – cut it or reshape it to make it obvious. We’re talking 3rd grader obvious. Nothing implied, nothing suggested – hit them over the head with it.

No One Will Read it Anyway
Your resume will first go through a screener or parser. There it will be scanned and checked for keywords, categorizing you by how many of the required keywords or other information your resume contains. Then if you get by the screeners, it’s in front of a recruiter to 10 seconds – maybe. So even if it gets to a person, it’s not being read, it’s being scanned… quickly. Keep that in mind when you’re writing. Long sentences or paragraphs are bad. Short bullet points with a painfully obvious point and numbers – good.

Resume writing sucks, and if you look at it too long it will get very cloudy. The folks that participated in the resume review session were definitely doing the right thing by getting a fresh set of eyes to review their work. The more input and perspective you can get, the better. It can be nerve wracking and easy to get defensive, but just remember that everything you learn gets you closer to that job. Keep it succinct, use numbers, and have others review it. These three things are sure to produce a better resume.

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Job Review – Banking and What to Consider

2941665670 ec1a141c4e Job Review   Banking and What to Consider
Photo:  artemuestra
In the past we’ve discussed various jobs I thought were cool and how to get those jobs. We talked with an NFL scout about how to work in that business, a video game buyer about how to break into that industry, and an ad sales director about how to work in the “work hard, play hard” advertising world.

Over the past few years, one profession has been getting a lot of negative attention – banking. Investment bankers, analysts, traders – and psychologists – have been talking about all the down sides of the industry. Since banking remains a popular field, and many readers could be considering a banking career, I thought I’d cover that job a bit. (Get more…)

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What You Say Matters

3081093838 a9f4db31c5 What You Say Matters
Photo:  Alfonso
I was lucky enough to travel overseas recently, one of my favorite things to do in life. My wife and I were having a drink at our swim-up pool bar (also one of my favorite things to do in life), and ended up meeting another couple from Germany. Confusingly enough, he, Pepe, was from Italy but lived in Germany. She, Julia, was from Sweden but lived in Germany with Pepe. They were a delight, and the four of us (joined by an equally delightful Irish couple) all had dinner and drinks that night.

Over drinks after dinner, Julia shared a fascinating detail about their relationship. (Get more…)

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Career Advice – Shut up

4980262184 f7a810c276 Career Advice   Shut up
Photo:  Noukka Signe

This is an excerpt from post I did for Brazen Careerist, a great social network for Generation Y professionals. To read the article in its entirety, check out the link to Brazen’s site below.

Think about some of the best opening conversations you’ve ever had – the ones where you walk away thinking, “Wow, that went great! What a guy!” Now think of the worst initial conversations you’ve had – the ones that seem to last forever without going anywhere, making you want to scream, “This guy SUCKS, get me out!”

Too often the difference between a good conversation and a terrible one is a matter of who did most of the talking. If it was you, you probably loved it. If it was the other person, it was probably awful.

Whether it’s first dates, interviews, or introductions, no one wants to hear someone prattle on and on about him or herself. In fact, that’s the opposite of what people want.

Read the rest of this post at Brazen Careerist

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Are You a Good Storyteller?

2442506755 71ec2060c9 Are You a Good Storyteller?
Photo:  MaryLynn

I recently wrote about the importance of selling and how to sell. Not that I was trying to write an exhaustive manifesto on the art of selling, but I realize that I left out a key part of any successful sale – storytelling.

This Forbes article, which is really just a summary of the author’s Ted Talk, discusses storytelling as a leadership tool. “When it comes to inspiring people to embrace some strange new change in behavior, storytelling isn’t just better than the other tools.” the author notes, “It’s the only thing that works.” (Get more…)

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The Importance of Saying “No”

5351309838 001a42ee4a The Importance of Saying “No”
Photo:  Teresa Trimm

You know those few people in your life that EVERYONE likes? They are just so damned positive, outgoing, funny, and pleasant to be around that they get along with the world. I’ve been lucky enough to know a few of those people in my life, but with one of them a key problem kept coming up. He just simply couldn’t say “no.”

He wasn’t some push-over, people-pleaser either, he just genuinely wanted to do everything with everyone (hence the likability). Here’s an example: (Get more…)

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Get on Someone’s Good Side by Taking Their Advice

5508030805 6f7b203084 Get on Someones Good Side by Taking Their Advice
Photo:  Dave O’Connell

Have you ever followed someone’s recommendation and then talked to them about it afterward? If they’re anything like me, they get extremely excited. Maybe unreasonably so. Why? Why do we (I) get so excited when someone takes our (my) advice or recommendation? (Get more…)

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Why You Should Consider Taking That Sleazy Sales Job

115111335 81f2613f6b Why You Should Consider Taking That Sleazy Sales Job
Photo:  Donovan Green

This is an excerpt from post I did for Brazen Careerist, a great social network for Generation Y professionals. To read the article in its entirety, check out the link to Brazen’s site below.

Recent college grads often think, “Meh/ugh (or some other whiny noise), I don’t want to do sales.”

Either they think a sales job is beneath them, they don’t want their pay to be tied to performance or they just “don’t like the idea of selling something.”

I’ve been there, too; I actually felt bad for my friends who were “reduced” to sales jobs right out of college. And I’ve seen friends adopt an air of apology when explaining that their job involved sales. Oh, the shame!

But that approach is plain old stupid. Being able to sell is everything.

Read the rest of this post at Brazen Careerist

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A Few Thoughts About Outsourcing

5857006789 6b6f05eb5f A Few Thoughts About Outsourcing
Photo:  Images of Money

Outsourcing has been popular for years, but in the last five or so it’s become a phenomenon. Companies are cutting costs, start-ups don’t have any money so they need cheap labor, and everyday Joes are seeing that they can hire an overseas contractor to make their ideas come to life.

Ever had an idea that you wanted to try out (new site, new product) or just offload some busy work (data entry, formatting, etc.)? Well, I’ve used quite a few contractors, so I wanted to share a few thoughts based on my experiences. (Get more…)

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How to Sell (Pitch, Convince, Etc.)

5726696137 697a46e845 How to Sell (Pitch, Convince, Etc.)
Photo:  HikingArtist.com
I was watching Foundation with Kevin Rose and Tim Ferriss and wanted to share a cool tip I heard in the interview. Foundation, by the way, is a new series Kevin Rose put together where he interviews famous CEOs and asks them questions about their background, startup history, management philosophy, and future projects. Rose has a really relaxed, unassuming nature so his interviews are really enjoyable.

In the interview, Tim Ferriss (The 4-Hour WorkweekThe 4-Hour BodyThe 4-Hour Chef) shared the sales philosophy he implemented when working at a data storage company. In short, (Get more…)

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